Using your Zeald.com E-Commerce web site, you can process credit card transactions in two ways. You can process transactions manually using your own credit card processing equipment, or you can have the credit card transactions processed automatically by a facility called a ‘payment gateway’.
With manual credit card processing, the customer enters their creditcard details into your web site's online payment form and finalises their order. You can then access these details securely using the Zeald.com E-business Suite (ZES) and process the transaction through your existing credit card processing equipment.
With automatic credit card transaction processing, the details are sent securely by the system to a ‘payment gateway’. The details are then verified by the ‘payment gateway’ for validity and available funds. Once these details have been checked, the transaction is processed and completed.
If possible, it is recommended to launch your web site and process the transactions manually at first. When the web site is generating enough transactions to justify the extra expense of a 'payment gateway' the additional automatic processing facilities can be added.
Display Symbols of Accepted Credit Cards
Consider displaying symbols of credit cards on your web site home page. This communicates instantly that the web site has e-commerce capabilities. It is not necessary to show every accepted credit card on the home page, but it is a good idea to provide a link to a list of accepted cards. This is especially useful for customers with obscure credit cards; they want to know in advance whether your web site accepts theirs.
